Helena, Montana • Local service businesses

You do the work. We make sure Helena sees it.

Done-for-you Google Business Profile, Facebook and Instagram content for contractors, trades and other local service businesses—built from the jobs you're already doing, without adding another marketing job to your week.

  • No obligation
  • No long-term contract required
  • Helena-focused

Not sure where you stand? Take the free 2-minute self-check ↓

Illustration of a phone showing a sample Google Business Profile with a new post, plus a sample before-and-after social post
Illustration — not a real client
  • Done for youContent, captions & scheduling
  • Built from real workYour projects become the content
  • Local-firstFocused on Helena-area customers
  • Useful reportingVisibility & customer actions
What we fix

Stop looking inactive when you're actually busy.

Many good service businesses grow through referrals while their Google and social pages sit quiet. When someone looks you up before calling, a stale profile can make a busy business look closed. We help make the public side of your business look current, credible and easy to contact.

Project Content

Turn job photos, before-and-afters, team shots, finished work and customer questions into posts people can actually understand.

Google Business Content

Fresh Google Business Profile posts plus practical recommendations for improving the information customers see before they call.

Reviews & Trust

Review-response drafts, review-request wording and content that helps strong customer feedback work harder for the business.

We also help with: social media management, content plans, short-form video ideas, profile improvements, simple landing pages and practical marketing strategy. Ask us about it.

Who it's for

Built for Helena's hands-on local businesses.

If your business is visual, seasonal or word-of-mouth driven, there's usually more good content sitting in your camera roll than on your Google or social pages. Some of the kinds of local businesses we're set up to help:

  • Contractors & remodelers
  • Roofers & siding
  • Electricians
  • Plumbers
  • HVAC & heating
  • Landscaping & snow removal
  • Painters
  • Fencing, decks & concrete
  • Handyman services
  • Cleaning services
  • Auto detailers & repair
  • Restaurants & cafés
  • Bakeries
  • Caterers
  • Salons
  • Barbers
  • Gyms & fitness
  • Photographers
  • Pet services
  • Hauling & other local businesses

A good fit if…

  • You do solid work and get referrals, but your Google and social pages look quiet.
  • You take job photos (or could) but rarely get around to posting them.
  • You want consistent, professional-looking content without hiring a marketing person.
  • You're a Helena-area business—or a local business somewhere else in the US that's comfortable working with us remotely.

Probably not a fit if…

  • You want bought followers or guaranteed viral numbers.
  • You need someone to promise a specific number of leads, calls or sales.

We build and maintain your online presence. Reach and customer response vary by business, market and season.

Free tool • 2 minutes

Local Visibility Self-Check

Answer 10 quick yes/no questions about how your business shows up on Google, Facebook and Instagram. You'll get a score and a short list of what to fix first. Everything stays in your browser—nothing is sent anywhere.

  1. Have you claimed and verified your Google Business Profile?

    You can sign in and edit the listing that shows on Google Search and Maps.

  2. Are your category, service area and hours accurate right now?

    Including holiday and seasonal hours—winter schedules count.

  3. Have you added new job photos to Google in the last 30 days?

    Real project photos, not just your logo or stock images.

  4. Have you published a Google Business post in the last 30 days?

    Updates, offers or recent-project posts on your profile.

  5. Do you ask happy customers for a Google review?

    Consistently—not just once in a while.

  6. Do you reply to your reviews, good and bad?

    Future customers read the replies, not just the stars.

  7. Are your name, address and phone the same everywhere?

    Google, Facebook, Instagram, your website and directories (often called “NAP consistency”).

  8. Has your Facebook page posted in the last 2 weeks?

    Check the date on your most recent post.

  9. Has your Instagram shown real work in the last 2 weeks?

    Photos or short videos of actual projects.

  10. Can a customer reach you in one tap from your profiles?

    Tap-to-call phone, messaging, or a quote/contact form that works on a phone.

This self-check is a quick, general guide to common visibility basics—not a prediction of rankings, leads or sales.

What a month looks like

Here's what actually shows up.

An illustrative example of how the Local Growth plan's deliverables could be spread across a month. Your real schedule is planned with you around your jobs and seasons.

  1. Week 1

    Plan & kick off

    • 1Monthly content calendar for your approval
    • 3Social posts (Facebook & Instagram)
    • 1Google Business post
  2. Week 2

    Show the work

    • 3Social posts from recent job photos
    • 1Google Business post
    • 1Short-form video edit
  3. Week 3

    Build trust

    • 3Social posts, incl. a custom promo graphic
    • 1Google Business post
    • ✓Review-request campaign materials
  4. Week 4

    Wrap & report

    • 3Social posts
    • 1Google Business post
    • 1Short-form video edit
    • ✓Monthly performance report
Sample Google post
Example content for illustration—not a real client post.
Sample Instagram post
Example content for illustration—not a real client post.
Sample review reply draft
Example content for illustration—not a real review or client.
Straightforward monthly options

Start where your business actually needs help.

No bought followers and no guaranteed viral numbers. The goal is a stronger local presence that makes a better impression when potential customers look you up.

Local Starter

Best for a business that needs consistent basics.

$249/ month
  • 8 social posts / month
  • 4 Google Business posts
  • Captions + branded graphics
  • Content scheduling
  • Review-response drafts
  • Monthly visibility summary
Good fit: owner-operated businesses that have solid work but rarely post.
Start With a Free Audit

Local Dominator

For businesses ready for a heavier content schedule.

$699/ month
  • 16 social posts / month
  • 4–6 Google Business posts
  • 4 short-form video edits
  • Promotions + seasonal campaigns
  • Review-growth materials
  • Priority content turnaround
  • Competitor/visibility check-in
Good fit: established businesses with enough project material to support frequent publishing.
Start With a Free Audit

Platform reach, followers, leads and sales vary by business, market, content, season and platform distribution. Last Chance Local does not guarantee a specific follower count, lead volume or revenue result.

Free first step

Local Visibility Audit

Before asking you to buy anything, we'll review the public-facing parts of your business and identify practical improvements. We can also create a sample content idea so you can judge the work first.

Get My Free Audit
GoogleProfile completeness & activity
SocialConsistency & presentation
TrustReviews & project proof
ConversionHow easy it is to contact you
Low-friction process

You keep doing the work. We build the content around it.

  1. Send the raw material.

    Job photos, short clips, completed projects, openings, offers or common customer questions. It does not need to be polished.

  2. We turn it into content.

    We create the captions, graphics, Google updates and short-form edits included in your package.

  3. You approve it.

    Nothing needs to go live until the business is comfortable with it. After approval, content can be scheduled consistently.

  4. We report what changed.

    We focus on useful indicators such as visibility, profile activity, clicks, messages, calls and other available customer actions—not vanity numbers alone.

Free resource

Local visibility tips for Helena businesses.

Practical things you can do this week, whether or not you ever work with us.

  1. Get your primary category right

    Google uses your categories to understand which searches your profile is relevant for. Pick the primary category that describes your main service, and add secondary categories only for services you really offer.

    Do it: Google Business Profile → Edit profile → Business category.
  2. Set a real service area & honest hours

    If you go to customers, list the towns you actually serve—Helena, East Helena, the Helena Valley, Montana City and so on. Keep hours current through winter schedules and holidays so nobody calls a closed shop.

    Do it: add special hours before each holiday.
  3. Ask for reviews while the job is fresh

    The best time to ask is right after a customer says “this looks great.” Send your direct review link by text so it's one tap. Reply to every review, and never offer discounts or gifts in exchange—Google's policies prohibit incentivized reviews.

    Do it: save your review link as a text shortcut.
  4. Real job photos beat stock

    Take a before, during and after shot on every job, in good light, holding the phone steady. Skip house numbers, license plates and people's faces unless you have permission. Short 10–20 second clips are great for Instagram and Facebook.

    Do it: make a “jobs” album on your phone and drop shots in daily.
  5. Match your name, address & phone everywhere

    Use the exact same business name, phone number and address or service area on Google, Facebook, Instagram, your website and any directories. Mismatches confuse customers and make your business harder to trust.

    Do it: search your business name and fix any outdated listings.
  6. Post ahead of Helena's seasons

    Demand here follows the weather: snow removal and heating in winter, cleanups and roofs in spring, building season in summer, winterizing in fall. Start posting about a service a few weeks before people need it, not the day they do.

    Do it: sketch a simple 12-month content calendar.

General guidance only. Platform features and policies change; results vary by business and market.

About us

A young team from Helena, Montana.

Last Chance Local is a teenage-founded social media and digital marketing business started in Helena by Jayson Parsons and Nate.

We started it because we kept seeing good local businesses whose online presence didn't show how good their work really is. Helping them look current and easy to find online felt like something we could genuinely do well.

Helena is home, and we're proud of it. We also work remotely with local businesses in other parts of the US.

What we care about

  • Being honest. No bought followers and no promises about numbers we can't control.
  • Showing real work. Your jobs, your space and your people make better content than stock photos.
  • Keeping it practical. Ideas a busy owner can actually use, explained in plain language.
  • Being easy to reach. You can call, text or email us directly.
Questions

What business owners usually want to know.

Straight answers about how the service works. Don't see your question? Just ask.

Request a Free Audit
What exactly do you do?

We create done-for-you content for your Google Business Profile, Facebook and Instagram—posts, captions, graphics and, on the Growth and Dominator plans, short-form video edits—using the jobs you're already doing. Plans also include review support and monthly reporting.

What's included in the free audit?

We review the public-facing parts of your business—Google profile completeness and activity, social consistency and presentation, reviews and project proof, and how easy it is to contact you—and identify practical improvements. We can also create a sample content idea so you can judge the work first. No purchase is required.

Do I need to take professional photos?

No. Good phone photos and short job-site clips are enough for most content. We'll tell you what kinds of shots are most useful.

What do I need to send you?

Job photos, short clips, completed projects, openings, offers or common customer questions. It does not need to be polished.

Will anything get posted without my OK?

Nothing needs to go live until the business is comfortable with it. After approval, content can be scheduled consistently.

Which package should I start with?

Local Starter is a good fit for owner-operated businesses that have solid work but rarely post. Local Growth, our recommended plan, fits contractors, landscapers, painters, detailers and other visual service businesses with regular jobs and photos/video. Local Dominator is for established businesses with enough project material to support frequent publishing. The free audit is a good way to figure out which makes sense.

Do you guarantee followers or leads?

No. We don't buy followers or promise a number we can't control. We build and maintain the online presence; actual reach and customer response vary.

Do I have to sign a long contract?

Our launch offer is designed around month-to-month service so a business can judge whether the work is valuable.

What if I already post sometimes?

That's fine. We can fill the consistency gap, turn more of your existing project material into content, and reduce the amount you have to create yourself.

How do you help with reviews?

Depending on the plan, we provide review-response drafts, review-request campaign materials or review-growth materials—wording and content that make it easier to ask real customers for feedback and to respond to what they say.

What do you report on?

We focus on useful indicators such as visibility, profile activity, clicks, messages, calls and other available customer actions—not vanity numbers alone.

What is the free custom marketing example?

We make one example for your business—a post concept, a short-video idea or a profile improvement—so you can judge our work before spending anything. It's free, with no obligation, and it isn't a promise of any specific result. Request a free example.

Do you only work with Helena businesses?

We're based in Helena, Montana, and Helena businesses are our home base. We also work remotely with local businesses in other parts of the US.

Who do I contact?

Jayson is the main Helena-facing contact at (406) 594-9186. You can also reach Nate at (541) 206-5510 or email team@lastchancelocal.com.

Free Local Visibility Audit

Let us show you what we'd improve before you hire us.

Tell us who you are and where customers currently find you. We'll use the public-facing information to identify the most obvious opportunities.

Helena, Montana

Request your free audit

Takes about a minute. No purchase required.

Required. Submitting this form requests contact from Last Chance Local about your business. No purchase is required.

What happens next

  1. We look over your Google Business Profile, social pages and website (if you have them).
  2. We note the most practical improvements and, where it helps, a sample content idea.
  3. We contact you by phone or email to walk through it.